Delivery Systems

A panel of the National Advertising Review Board determined Goli Nutrition, Inc. supported its express use of the term “Apple Cider Vinegar” in the product name of its Apple Cider Vinegar (ACV) Gummies dietary supplement.

Today’s consumers aren’t interested in an energy rollercoaster ride marked by jittery highs and foggy lows. Natural solutions that keep the mind alert during the day and prepared for a restful sleep at night will find the most favor.

How can supplement brands motivate shoppers to keep taking immune health supplements—and to take them on the regular?

Getting back to the needs of its core audience of older adults will help the category find the footing it needs.

The addition is formulated without TiO2, talc, or calcium carbonate to deliver a high level of opacity to cover unsightly or dark tablet cores.

Energy, naturalness, personalized attention, price, and delivery form are key selling points.

Theralogix has launched TheraHemp, which is formulated with VESIsorb for enhanced absorption, and independently tested and certified for content accuracy and purity by NSF International.

As customers rededicate themselves to sports and active nutrition, supplement companies are looking beyond challenges at long-term opportunities.

At the show, the company shared such prototypes as Peach Mango Stick Packs for immune health, a Caramel Cold-Brew Coffee Bar for cognitive health, and Chai-Flavored Dark-Chocolate Bites for digestive health.

Ashland describes the new patent-pending Nutrapress organic chewable base as an “all-in-one system” containing binder, flow aid, lubricant, and sweetener, all included, and that provides good powder flowability and compressibility during direct compression of chewable tablets.

The new ingredient, introduced by Gencor, is called HairAge Vitae and comes from Ageratum conyzoides, a plant common in Africa, Asia, and South America.

At Expo West, companies discussed how their ingredients stand out in a market that’s growing more competitive.

There are many paths to cognitive support, and creating a product that’s just right for your target customer can be daunting.

Immune health brands are bringing multifunctional supplements and powders to market.

Guardion Health Sciences Inc. has launched Viactiv Omega Boost gel bites, the company’s first expansion of the Viactiv brand since Guardion acquired it in June 2021.

Glanbia’s new additions include BarPro 100/120 milk protein concentrate, BarFlex 100 whey protein concentrate, Crunchie milk protein bites and crisps, and Crunchie whey protein crisps.

The first sample is a vegan dark-chocolate-dipped cookie dough protein bar, which is made with Merit’s high-purity Peazazz pea protein and Puratein C canola protein.

The most in-demand equipment going forward will streamline manufacturing and solve some of the biggest problems facing the market today: labor shortages, data mining, and efficiency.

The company’s portfolio includes its Gummiceuticals line of sugar-free, vegan gummy supplements introduced last year.

Discreet delivery forms may be the key to capturing hearts and minds of the “canna curious” crowd.

IFF says it’s highly focused on unique formats like chocolate bars, beverages, and gummies that extend delivery possibilities beyond traditional tablets and capsules.

The company describes the fruit-flavored jelly beans as “an enjoyable and convenient way to get your daily dose of wellness.”

NextEvo’s SmartSorb technology turns oil-soluble, hemp-derived CBD oils into water-dispersible emulsions while boosting CBD content.

Tips for formulating for maximum efficacy and consumer appeal

The new product, Collagen Infusion, is part of a two-tiered system for addressing what the company says are the six root causes of hair thinning: stress, nutrition, hormones, metabolism, lifestyle, and aging.

Melatonin dietary supplements have new competition: eyeglasses designed to promote the body’s natural production of melatonin.

Prodalim Resources is presenting prototypes of its Capsoil FoodTech platform that turns bioactive oils, including nutritional oils, fat-soluble vitamins, and lipid-based nutrients, into water-soluble powders.

Two recent launches—a new mushroom daily gummy and a mushroom spray—are the latest innovations giving shoppers new ways to take their mushrooms.

The new retail company, NuTraditions, will debut at the Natural Products Expo West trade show in Anaheim, CA, in March, at Booth #3583.

Located in Florida, the new plant will be fully operational by Q1 2023 and will be part of the company’s Funtrition by Procaps business division.