HealthLOQ recently disclosed their partnership with GRMA for the Product Integrity Program.
Announced in a recent press release, HealthLOQ introduced their partnership with the Global Retailer and Manufacturer Alliance (GRMA) with the launch of the Dietary Supplement Product Integrity Program. The program was created through various stakeholders from within the health and wellness industry. Such as, trade organizations, inspecting and certification (TIC) organizations, testing, brands, accreditation bodies, major retailers, and manufacturers. The press release mentions that “— this program promotes transparency, credibility, and scientific integrity within the Dietary Supplement Category of products. This groundbreaking program empowers brands to prove to consumers that a product contains what the label and marketing says it does and is free from adulterants and contaminants.”
The document protection software provided by HealthLOQ is used in the Product Integrity Program to exchange trusted electronic documents. With this software, retailers will be able to automatically verify certificates of analysis (COAs) on their integrity and authenticity. According to the press release, “it confirms that the laboratories issuing these COAs possess legitimate and authentic qualifying credentials. By participating in the Product Integrity Program, HealthLOQ effectively eliminates a major tool often exploited by irresponsible or deceptive companies in the dietary supplements industry – the manipulation or doctoring of product documentation.” The documents are given a special “digital fingerprint” via an encryption process which helps strengthen the confidentiality of the files.
“We are proud to collaborate with GRMA on this exciting program, reinforcing our commitment to combating counterfeits and adulteration in the industry, while helping consumers to trust the supplements they buy are authentic. GRMA’s leadership in bringing together a coalition of leading companies from across the industry to launch the Dietary Supplement Product Integrity Program is an enormous step towards the goal of global harmonization of quality standards for the industry,” said Derek Lurth, CEO of HealthLOQ, in a press release.
“We are thrilled about the launch of the new program and our strategic partnership with HealthLOQ, as their key technology addresses a crucial challenge for e-commerce and omni-channel selling platforms,” Allyn Shultis, GRMA's executive director, expressed. “By combining their technology with our program, we can help retailers create a marketplace where consumers can confidently make informed decisions about products based the label.”
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