Though these lesser-known botanicals haven’t achieved widespread global use yet, their moment could be just around the corner.
In part, dietary supplements offer such a rich global potential thanks to the bountiful supply of botanical ingredients found all across the world. And while industry has been able to capitalize on an ever-growing list of botanicals, there remains a large swath of plant ingredients that have yet to reach their full market potential. Until that happens, expect companies and researchers to remain vigilant in their efforts to validate these ingredients in clinical settings, often with a boost from cultural histories of use.
Here is glimpse at just a few botanical ingredients that haven’t achieved widespread global use yet, but could well be on their way.
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