Prinova Europe to launch high-purity trehalose ingredient at Vitafoods Europe 2022
Prinova Europe is launching a high-purity trehalose ingredient, enduracarb, as part of its energy gel product concept, for athletic endurance at Vitafoods Europe 2022.
Photo © iStockphoto.com/peepo
Prinova Europe (London, UK) is launching a high-purity trehalose ingredient, enduracarb, as part of its energy gel product concept, for athletic endurance at Vitafoods Europe 2022, held May 10 – 12. The ingredient is a slow-acting and double-sugar, designed to fuel muscles over long periods of time. It has been shown to enhance performance, reduce insulin spikes, and combat dehydration while masking bitterness and providing stabilization properties.
“Emerging as the fuel of choice for endurance, enduracarb can help sports nutrition products stand out from the competition,” said Tony Gay, Prinova Europe’s technical sales director, in a press release. “This science-backed branded ingredient taps into current fitness trends and powers athletes’ performances when they need it most.”
Prinova acquires Aplinova to further increase its footprint in Latin America
April 7th 2025Prinova has recently announced the acquisition of Brazilian ingredients distributor Aplinova, which is a provider of specialty ingredients for a range of market segments that include food, beverage, supplements, and personal care.
