NutriLeads appoints Pathway International as Australian, New Zealand distributor
NutriLeads BV appointed Pathway International Pty Ltd. as its representative in the Australian and New Zealand markets for functional food, beverage, and supplement ingredients. Nutrileads manufactures a soluble prebiotic carrot fiber called BeniCaros.
Photo © iStockphoto.com/digitalr
NutriLeads BV (Wageningen, the Netherlands) appointed Pathway International Pty Ltd. as its representative in the Australian and New Zealand markets for functional food, beverage, and supplement ingredients. Nutrileads is the manufacturer of BeniCaros, a soluble prebiotic carrot fiber that supports immune health.
“Pathway International’s experience in the sale of branded, specialized ingredients, and its extensive relationships with major food, beverage and supplement manufacturers throughout the region make it an excellent partner for NutriLeads,” said Joana Carneiro, NutriLeadsCEO, in a press release.
“BeniCaros offers multifunctional immune- and gut-health benefits, and it’s backed by strong science,” said Wayne Coote, managing director, Pathway International, in a press release. “We believe this new relationship will make it easier for manufacturers to create new products with this innovative immune health ingredient.”
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