KSM-66 Ashwagandha Targets Sports Sector

TopGum (Tel Aviv) launched a line of honey-based gummy supplements, called HoneyGum, at SupplySide West 2024.

Rockstar Energy recently launched a new marketing campaign promoting its sustained mind body energy claim that has been substantiated through clinical research. Nutritional Outlook talks to Pepsi's vice president of North American Beverage R&D, Danielle Barbaro to discuss the study, why it was important for Rockstar Energy to conduct this study, and the value of fortifying energy drinks with nutraceuticals such as lion's mane.

How the sports nutrition category is changing and what that means for manufacturers.

The line is made up of Sicilian raw materials such as citrus fruits, Pantelleria capers, Etna prickly pears, and pomegranate, to support immune health, hydration and cardiovascular health, among other benefits.

On September 23, 2024, trade groups and industry stakeholders testified before the New Jersey Legislature’s Assembly Health Committee in opposition to assembly bill A1848, which would prohibit the sale of weight management and muscle building supplements to minors.

Considerations for endurance nutrition, and the evolving consumer segment.