Ingredient Optimized announces three Australian product launches using its ioPea ingredient

Photo © iStockphoto.com/Alasdair Thomson

Ingredient Optimized has announced that three major Australian brands have launched products using the company’s advanced protein technology, ioPea. The ioPea ingredient has been clinically demonstrated to be 2-5 times more bioavailable and better absorbed compared to unaltered pea protein, according to Ingredient Optimized.

The new products include: Ultra Bio Protein + Collagen by Tropeaka, MCT Protein by myBrainCo, and Performance Protein Superblend by P3. Phyto Therapy is the Australian company that distributes ioPea, which has two decades of experience in new product development with dietary supplements particularly in the sports nutrition space. Phyto Therapy also holds Climate Active Carbon Neutral and B-Corp Certifications, demonstrating a commitment to social and sustainable business standards.

“As the plant-based market continues to grow around the world, we are excited about the launch of these three new Australian brands using our ioPea protein technology and to watch the growth of the vegan market” said Chris Flynn Rozanski, co-founder and CEO of Ingredient Optimized, in a press release.

“Having three brands powered by a plant-protein that is just as well absorbed as standard whey protein is a huge steppingstone in the industry and is in line with our continued innovation manufacturing strategy at Phyto Therapy,” added Miles Wayne, founder and CEO of Phyto Therapy.