Fruit d'Or announces new partnership with black elderberry supplier ahead of Expo West

Photo © iStockphoto.com/WilshireImages 

Just in time for Natural Products Expo West 2019, Fruit d’Or (Villeroy, Quebec, Canada) announced a new partnership with Innovative Natural Solutions (Purdy, MO), the largest grower, processor, and supplier of black elderberry in North America, to create a new concept product called Elder Cran. This concept product combines Innovative Natural Solutions’ Elder Pure elderberry extract with Fruit d’Or’s organic cranberry juice concentrate, formulated to support immune health, urinary tract health, and digestive health. Another combination that can be sampled at Natural Products Expo West 2019 is Elder Pure Elderberry water-soluble juice powder with Sunfiber, from Taiyo International, Inc. (Minneapolis, MN).

“Many of the industry’s top formulators are approaching Fruit d’Or to collaborate on science-based blends using our ingredients,” said Stephen Lukawski, director of sales and business development for Fruit D’Or Nutraceuticals, in a press release. “Fruit d’Or is on a mission to raise the bar of efficacy and standardization in the cranberry and wild blueberry industry. Because we are a vertically integrated company, the quality of our cranberries and blueberries is carefully managed from field to shelf. We believe in earning your trust through complete transparency and traceability.”

Visit the company at Natural Products Expo West booth #4479.