The Humble Seed will join Manitoba Harvest as part of the Fresh Hemp Foods Ltd. portfolio of brands.
Photo © AdobeStock.com/katrinshine
Fresh Hemp Foods Ltd., the owner of Manitoba Harvest, has announced the acquisition of The Humble Seed, which is a better-for-you snack brand that offers a range of seed-based crackers made with six seeds, including hemp. The crackers are grain-free, gluten-free, Non-GMO Project Verified, and come in three flavors that include Sea Salt, Garlic Herb, and Everything. The products are sold through major retailers that include Sprouts, HEB, Fresh Thyme, The Fresh Market, HyVee, and Amazon, but the company expects to expand the brand to more grocery stores and ecommerce outlets nationwide.
“We are excited to integrate The Humble Seed brand into our line of products and our manufacturing infrastructure, robust distribution network, sales and marketing,” said Jared Simon, president of Manitoba Harvest, in a press release. “The Humble Seed will now join Manitoba Harvest, the leading global hemp food brand, to further our goal of educating consumers on the power of hemp and other super seeds. Seeds are often tiny, but mighty, and pack a punch in terms of plant-based protein and healthful omega-3 fatty acids.”
“We launched The Humble Seed with the vision of harnessing the power of seeds to make healthier snack foods. Fresh Hemp Foods, LTD. is an industry leader in this space, and we are excited to see The Humble Seed grow under their leadership,” added Sarah Meis, co-founder of The Humble Seed.